(Traffic + Monetization) * Systemization = ?
John Reese puts it elegantly - If you can make your first dollar online, then you can make your first million online. All you have to do is repeat and duplicate the process that made you that dollar.
Do you have a formula to make your first dollar online? In actuality, it isn’t all that difficult. To make any money on the internet (or in any business, for that matter), you really need just two things: Traffic & Monetization.
If you have only one of the two factors, then you will not make a dime whatsoever. Think about it. If you have a great website set up to sell a hot-selling product, yet no one knows that it even exists, guess what you have? You have great monetization method, but zero traffic to your website. You end up making no money. Conversely, you can have a blog that gets thousands of visitors per day to it, yet you will make no money whatsoever if you do not know how to monetize that traffic.
When Adsense was introduced by Google, many people jumped on the bandwagon - myself included. While I don’t rely solely on the income generated from Adsense, I tell absolute beginners who has no experience making money on the internet to start with their first website, drive traffic to it with free classified ads, and monetize the traffic with Adsense. It is one of the quickest way I know of to show someone to make their first dollar online. Sadly, this is where people stops. They get excited that they have found a way to make a few dollars a day with Google Adsense, but they never bothered to make it into a business.
You see, passive income comes from a real business. If you do not systemize the business process, your income will be limited to your own output, to your own time, to your own effort. Do realize that if you are going to be setting up websites, driving traffic to it, and monetizing the traffic with Google Adsense, you are actually running a publishing business. No, you don’t have a Google Adsense business, you have a publishing business! I see too many software and tools being sold in the internet marketing arena that are being as “the Adsense business.” Well, sorry, but software is just part of the equation to facilitate the business process. Buying a piece of software will not give you a business. You will still need an operator to make use of the software. So, unless the software also comes with an operator, you are not really buying a business!
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