I thought I would go ahead and post the reply to a comment I received in my previous post about “The Low Hanging Fruit” which may help some of you get over the keyword research hurdle.

Sorry I should have clarified.  The keyword research bit is to find keywords that you can easily rank high for in Google, not for PPC purpose (although you can, and it won’t hurt).

Here is what I do for keyword research.  I look around the house, or think of a topic in my mind, then I type that word in Wordtracker tool.

Then I go down the list of keywords that it came up with and click on the rightmost icon which will pop up a competition/Google trend estimate for that keyword.  You can use the < 30,000 competition and > 100 searches/day guideline it gives you as a starting point.

So, if you want to follow along, I’m looking around right now and I see computer speakers in front of me.  I type “computer speakers” in the keyword research tool, and it came back with this list (partial):

1,328 searches (top 100 only)
Searches    Keyword    G
1,328    total searches
418    computer speakers
73    wireless computer speakers
70    best computer speakers
43    bose computer speakers
31    speaker computer
20    computer speaker reviews
18    computer speaker
17    klipsch computer speakers
15    logitech computer speakers

Start going down the list and click on the icon in the “G” colulmn.  You will see that “computer speakers” gets searched over 3,000 times a day, but it also has over 3,000,000 webpages that are targeting that keyword!  So it’s very competitive.

Let’s try another one.  How about “wireless computer speakers”  Nice!  This is a good “low hanging fruit” keyword with over 130 searches per day, and 17,000 webpage results.

The next keyword is also good, “best computer speakers”

I would actually like someone to actually go out and register a domain for those keywords, and either monetize it with Google Adsense, Amazon, or eBay auctions, and see how it goes.

More to come later…