Passive Income Blog: Create Passive Income Online

Yeah, you've heard the saying, "It's not about the money."

Well, that would depend on what context you are using it in.

If you are suddenly broke or if your objective is to make as much money as you can, then yeah, it's all about money because that's what you are after.

But after a while people realize that they are simply trading their time for money. They realized that in order to make money, you have to spend time to make money.

That's why sometimes it is important to remind ourselves what we are truly after. Is it the new car that you've always wanted, more time with your spouse or family, the new house that you dream of, the respect and fame that money will bring for you (and all the trouble that follows)?

Make no mistake - money is a common denominator, just like time.

Money is time, and time is money. Both can be traded (people do everyday, trading their time for money), both can be leveraged (investors leverage money and time for more money and time for themselves), both can be earned (sort of) and lost.

So, having that said, how can one make more money or time for himself?

Simple, you need leverage. You need a way to generate passive income, not earned income where you trade time for money.

You need a profitable procedure that can be performed by people other than yourself. And there are only two type of activities that I know of that can produce such desirable outcome - business and investments.

Many people confuse self-employment with being in business. If you find yourself trading time for money in your business, then you are most likely self-employed. You've just bought yourself a job.

Alternatively, you can be in the business of investing, where your time and money is highly leveraged. The simplest, least risky investment (and thus lowest return on your money) is putting your money in a CD or a savings account, where you allow the bank to leverage your money to make more money.

It sounds easy, but it isn't. Because leverage goes in opposite proportion with return. The more you leverage your time and money, less return is expected (just like saying high risk yields high return), so it's a game of constant improvement of your business process.

So, rather than debating whether it is or isn't about the money, it truly is all about keeping the money, and making more with it.

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So think about your online business - do you have a profitable business model, a profitable and sustainable business process, one that can you out of the equation and replace it with someone else? Is the business model expandable? If you place two of you in your business, will the profit double?

Think about those questions for a moment and truly evaluate all the aspects of your online business... or perhaps you are still self-employed?

Instilling a successful mindset in the beginning is the first step to your financial and personal success.

If you are not into investing in domains, you should definitely check it out right now because, like the real estate market, it's a buyer's market.

Here is an interesting LLLL.com for sale, QBAY.COM, cousin to EBAY.COM (j/k )

It's listed on, you've guessed it, ebay!

QBAY.COM auction link

I'm one of the bidders in the auction, and so far the highest bid is $7008.88, which hasn't met the reserve.

I'm thinking of developing a site on it that compliments eBay.com, perhaps a site with list of the most bizarre auctions, a list high-ticket items, a list of items with most bids (most active auction), etc.

Once you get that site/script developed, you can then flip it to another domain/website investor or end-user.

What would you use the domain for if you were to own QBAY.COM, and how much would you buy that domain for?

I woke up early this morning @ 6:30am (OK, some of you probably think it's late) to watch a 4-letter domain being auctioned off on eBay. The domain is boso.com and you can see how much it got sold for here.

Yeah, I came in a close 2nd high bid of $4,250. I thought for sure I got it with only a few seconds left, but another domain investor snatched it right out of my hands for $5,100.

So, what's boso.com all about and what makes that domain so valuable?

If you are into domain investing, you will know that 4-letter .com's are in high demand, especially premium 4-letter .com's that are pronounceable or brandable.

I remember just 2 years ago I had a list of over 14,000 4-letter .com's that are still available to register, but today they are all taken.

Take, for example, parse.com that is being auctioned off right now. I put a bid of $10,000 and that's not even meeting the seller's reserve.

So, what makes parse.com so valuable (I think it will go well into 5-figures)? Well, it's both a dictionary word and brandable like the seller said.

In my opinion and from past experience, eBay isn't the best place to sell a premium website or domain. It is, however, a great place to pick up deals.

So, knowing that, you should also look into purchasing some 4-letter .com's from eBay and flip them in a domain forum (dnforum.com is a good one) or webmaster/IM forums such as sitepoint.com/marketplace, or you can just buy and hold and wait for the value of your domain to skyrocket.

I frequent sitepoint's marketplace (http://www.sitepoint.com/marketplace) to look for good "deals" to buy. Recently I came across someone selling a PR4 domain here.

At the time of this writing the bid on that domain is $40, and you have to think that this is really too good to be true. So I went to my favorite PR checker tool here and it came back saying that it may be a fake PR.

Well, it probably is. Whoever owned the domain did a 301 redirect to http://blogoforum.com/ for a while just long enough for Google to give it the same PR as blogoforum.com, and then takes off the 301 redirect and parked it.

I raised this concern in the sales thread and got my comment deleted.

So the moral of the story is, if the deal seems too good to be true, it probably is (not all the time), and you should do your due diligence to make sure you get what you paid for.

I'm sure some of you had noticed that my site was down (account suspended) for 2 days a couple of days ago.

Well, as it turned out, I don't think Hostgator wants to host my sites anymore. I purchased their Reseller plan and have over 100 sites on that that plan. I do have some active sites, but most of them are just parked domains.

Out of the blue they suspended NetPassiveIncome.com because it's causing a CPU overload and it's affecting other sites on the same server.

I wrote back to Hostgator asking what the reason for the overload is and they wrote back telling me that it's due to high traffic. Now, I know for sure I have other sites that get much more traffic than my blog on the same account, and if it's an attack then they should know what to do. I checked my web stats and saw no unusual amount of traffic, so I don't know what the issue is other than that they wanted me off their shared server and on my own dedicated.

Fine, no problem, if that's how they want to play it. I asked if they can enable cPanel so I can go in and create a backup copy of my site so I can move it to my dedicated. Support email came back and offered to zip it up for me. I had to write back and say "please do so" - another few hours of downtime wasted.

In any case, this is actually not the first time that Hostgator suspended my account. Last time they suspended my account I had actually called their security department and talked with a network security engineer who couldn't tell me why my account was suspended the first place.

Anyway, rant's over, now this blog is hosted on a LiquidWeb server - not the cheapest, but one of the best web hosts in the industry. Oh... also, stay away from Hostmonster - they may just terminate your account out of the blue as well.

If you are looking for shared hosting, site5.com is actually pretty impressive.

Back in 2003 I was surfing eBay's website for sale category looking to buy an established website. I came across an interesting listing where the seller was selling his affiliate account that was generating an average commission of $2,000 per month, all passive income for him. This is not the average affiliate program that most internet marketers are promoting. In fact, it was an online casino affiliate program where the affiliate gets a percentage of the casino's revenue for the life of the players signed up under the affiliate.

I was very skeptical about this throughout the entire bidding period - especially there were only a few bidders competing against me and the fact that I won with the highest bid of $4,500!

Of course the seller and I had our email exchanges and I asked him the usual questions such as why he's selling this account and asked if he can provide proof of income from this affiliate account. Everything looked good to me, and for $4,500 to purchase an affiliate account that generates an average of $2,000 per month in passive income was a real steal.

But was it really a bargain or did I get scammed? Well, let's just say that my investment of $4,500 was paid off after 2 months of purchasing that affiliate account. Up to today it is one of the best passive income generators I have invested in.

Fast forward...

I recently acquired a web property that has a top 10 ranking for numerous high-traffic keywords. This came about as I was searching in Google and I saw this website that is a typical ugly site (if you are a real estate flipper, then you know these are absolute goldmines).

The site owner apparently knows about Google Adsense because he has a banner text ad on top of his "content." An immediate light bulb moment came into my mind because I KNOW he is not monetizing his website to its fullest potential.

There are several opportunities for improvement that made me interested in wanting to contact the site owner and buy out his site if the price is right:

1. The site is monetized by Google Adsense and nothing more. Although easy to implement, Google ads should be your last resort for monetizing your website (yeah, I know, I will replace mine pretty soon ). Why? Adsense publishers get the lowest end of the stick. Just think why advertisers and merchants are willing to pay you for displaying ads and buy traffic from your website - because they can make so much more by selling their products or services.

2. The site does not capture and retain the traffic. In other words, there isn't a way for visitors to subscribe to the site. Most of you reading this are probably brought back by an email announcement. I use Aweber to capture names & emails and automate the email announcement for almost every one of my sites, and you should, too.

3. The site looks crappy and visitor retention rate should improve with a new face lift.

4. The site offers people to list their sites for free when they are willing to pay to get listed.

So knowing that, I went ahead and contacted the site owner through the "contact me" form he has on his site (sidenote: rule of negotiation - always have the other party give you a number first). I basically asked if he would be interested in selling his site and how much he would be willing to sell it for. We had a few email exchanges and I found out that the site is currently making $150 per month from Google Adsense. Not an impressive number, and he wanted $4,000 for the site!

So simple math tells me if I were to buy the site for $4k and it only makes $150/month then it's going to take me about 27 months or 2 to 3 years to break even from my investment! Granted, the $150/month is passive income, but I am not about to wait 2 to 3 years to get my money back. So I talked the price down as much as I can and finally agreed to paying $3,250 for it - not too bad, considering all the "improvements" I can make to it.

Here is what has happened since the ownership change. I immediately changed the Google Ads to CPA offers and converted the free listing service to a paid listing service. End result? From $150/month that the site was making with the original owner to over $400/month in passive income. Instead of waiting 27 months to pay off my investment, now I'm looking to break even in 8 months.

Want to know the other upside?

Passive web properties usually sell for 12 to 24 x monthly income. Let's just take the lower end of 12 x multiple. If I were to flip this site today that is now making over $400 per month, then I am looking at selling it for $5,000 or better, for at least a $1,750 profit from this deal. In other words, for every dollar I can improve on the monthly income, I can get $12 back in return. I don't know about you, but that's a lot of leverage. Don't forget I'm also building a subscriber base which the buyer will pay extra for.

So why am I sharing with you all this?

There are many more deals that I'm not at the liberty to tell, but I will tell you that I have been scammed before and have made some horrible deals. I consider that my tuition fee If you look at the richest man in the world (currently Warren Buffet, sorry, Bill), he is very much into the business of investing in businesses.

What most people don't realize is how "cheap" you can buy web properties for, and how fast it can pay off itself and become a passive income generator for you.

With that said, I will be starting another closed-door website that should help readers who are interested in investing in web properties to get started (and how NOT to get into horrible deals and get scammed). The real key to success in this business IS finding a solid investment and get it at a good deal - and this is what this new site will be about.

Once again, if you are not on my blog announcement list, you should get on it by filling out your name and email in the upper right corner of this site

I just had to pass this along - came across this post where he's giving away a coupon code that gives you a one-year free membership to premium wordpress theme club (even if you pay for it, it's just $5/year!)

Get it before it runs out:
http://www.theblog.ca/wordpress-premium-themes

Too good to be true!

I got this email from Stephen Pierce today about his new product launch "Instant Traffic Expert" system where he gives you the blueprint to 21 traffic generation techniques that are "outsource-ready."

It is not so much about the 21 ways to generate traffic, but the fact that he has them down into a blueprint so that I can easily hire a few virtual assistants and get them to perform these traffic strategies for me.

Back in 1996 when I first started my own web design service, I quickly learned that having a website is simply not enough. After all, what good is it that no one knows about your pretty-looking website, right?

If you are serious about generating traffic to your website, then I highly recommend his "Instant Traffic Expert" system (currently selling at $197 and will go up to $497 on Tues. March 31st, 2008). Top that with a 90-day "free-look" refund guarantee, you simply can't go wrong.

I am a client of Stephen Pierce and has been for a long time (in fact, I purchased his "The Whole Truth And Nothing But The Truth About Internet Marketing" back in 2003) and I know Stephen's products are always top-notch.

When most people think of promoting private label products, what comes to mind is usually basic information that's not particularly interesting or beneficial. But there's a lot more to than just the basics in this report.

You should be able to find several indispensable strategies about promoting private label products in the following paragraphs. If there's at least one strategy you didn't know before, imagine the difference it might make.

1. The "Economical" Strategy

The "a ghostwriter may charge you ($) per (product type)" strategy tells your prospects that purchasing your private label product is more economical than hiring an expensive ghostwriter. Money has a strange way of switching people's perceptions.

2. The "Better Than Money" Strategy

The "writing your own (product type) is time consuming" strategy tells your prospects that they will save tons of time by just purchasing your private label product. Most people think time is more valuable than money.

3. The "Blog It" Strategy

The "use the content on blogs" strategy tells your prospects that they won't have to write or find new content for their blog. Many marketers use blogs to update their opt-in subscribers, sell affiliate products and make money from displaying pay-per-click ads.

4. The "Tons Of Words" Strategy

The "that is over (no.) words of information" strategy tells your prospects that your offer is a real bargain. It makes it sound like they are getting more for their money with such a large number of words. You could also break it down into the number of pages, articles, niches, or tips.

5. The "Resell" Strategy

The "sell the resell and master resell rights" strategy tells your prospects that they could use your private label content to create products that come with resell and master resell rights. Most marketers will realize they can then sell the products for a higher price.

6. The "Fly By Night" Strategy

The "ghostwriters could take your money and run" strategy tells your prospects that if they put an upfront deposit down for a project, a ghostwriter could end up not finishing the work. Most people would feel safer getting all their private label content right after they pay.

7. The "With Out Work" Strategy

The "sell the private label rights for commission" strategy tells your prospects that they could gain the rights to sell your private label content by just signing up to your affiliate program. It's also a great way for them to make their money back from buying your private label content.

8. The "Won't Find It Anywhere" Strategy

The "100% original private label content" strategy tells your prospects that they won't find your private label content in products that you or others have sold in the past. It would be a good idea to mention ways they can easily keep the content original from your other new customers.

9. The "Follow The Money" Strategy

The "create your own autoresponder messages" strategy tells your prospects that they can use your private label product to create their own follow up e-mail course. Many marketers know they can increase sales by including a test ad or two in each lesson.

10. The "E-zine" Strategy

The "publish your own newsletter" strategy tells your prospects that they can use the content from your private label product for their e-mail newsletter. Most marketers know one of the best ways to get people to purchase is to build a relationship first.

11. The "Contextual Advertising" Strategy

The "sell products with the content" strategy tells your prospects that they could sneak in ads and mention their products within the content of your private label product. They could place ads at beginning, middle and/or end of the content piece.

12. The "Sell Space" Strategy

The "charge for advertising around the content" strategy tells your prospects that they can use the content from your private label content to increase their traffic or opt-in list. People will want to advertise on their web site or e-zine to get a piece of their success.

13. The "No Cost PLR" Strategy

The "free private label (product type)" strategy tells your prospects that they can get your private label product for no cost. People will flock to your web site just to be able to get the free private label content.

14. The "Edit It" Strategy

The "edit the content how you wish" strategy tells your prospects that they can easily add their personality or information to the content without rewriting all of it. People like to make little changes to private label content that will make it their very own.

15. The "Plagiarize It" Strategy

The "rewrite the content" strategy tells your prospects that they can totally rewrite your private label product. People sometime want to convert and target the content for a different niche or market.

16. The "Spread The Wealth" Strategy

The "create free viral products" strategy tells your prospects that they can slice and dice the content into viral articles, e-books, reports, etc. Most marketers know how powerful it is to give away a viral product with their ads in them and allow other people to give them away.

17. The "Become Famous" Strategy

The "add your name as the author" strategy tells your prospects that your private label product will help them become known as an expert and an authority. Most marketers realize it will help them sell more products.

18. The "I Rather Listen" Strategy

The "create an audio recording with the content" strategy tells your prospects that they could create audio CDs and files for their customers and web sites. Audio products are becoming more and more popular because some people rather listen than read.

19. The "I Rather Watch" Strategy

The "create a video recording with the content" strategy tells your prospects that they could create video DVDs, files, infomercials, how-to products, etc. At the time of writing, online videos are starting to become mainstream.

20. The "Rank High" Strategy

The "optimized for the search engines" strategy tells your prospects that your private label product is already set up to rate high in the search engines. Most people know that search engine traffic is essential to an online business.

21. The "Little Report" Strategy

The "create special reports to sell" strategy tells your prospects that they can use your private label product to create a special niche report to sell. Many people don't want to read through 300 pages to learn something that only takes 5 to 20 pages to explain.

22. The "Time To Write?" Strategy

The "create your own e-book in (no.) minutes" strategy tells your prospects that they could use your private label product to almost instantly sell their own product. Many people just don't have the time to write a new e-book over weeks or months.

23. The "Sticky" Strategy

The "high quality content" strategy tells your prospects that your private label product is useful and people actually are interested in it. Most marketers realize that type of content can increase repeat visits, readership and sales. It will make your business "sticky."

24. The "Missed Deadline" Strategy

The "ghostwriters can miss your deadlines" strategy tells your prospects that even though they can hire a ghostwriter, they can never solely rely on them. Businesses don't want to make promises to their visitors, subscribers and customers that could backfire and jeopardize their relationship.

25. The "Reoccurring Fee" Strategy

The "create your own membership web site" strategy tells your prospects that they could use your private label product to create a residual income stream. They could charge a weekly, monthly or yearly membership for just making one sale.

26. The "Virtual Salesman" Strategy

The "create your own affiliate program" strategy tells your prospects that they could have tons of other people selling the product they create with your content. You could even supply them with step-by-step information on how to start their own affiliate program.

27. The "Not A Word" Strategy

The "your own product without writing a word" strategy tells your prospects that they literally don't have to write anything except maybe their name. Most people detest brainstorming, researching, writing and editing information products.

28. The "Never Run Out" Strategy

The "a new private label (product type) every month" strategy tells your prospects that they will never run out of content to create products, articles, reports, etc. Most people rather pay a monthly or yearly fee than constantly write.

29. The "Rich Words" Strategy

The "keyword rich private label (product type)" strategy tells your prospects that your private label product is loaded with keywords and phrases for its specific niche. Most marketers know the search engines rely on keywords to rank/rate a site higher.

30. The "Submit And Forget" Strategy

The "submit the content to article directories" strategy tells your prospects that they can use your private label product to create their own articles and submit them to article directories. Most marketers know that their article, small ad and web site link will be republished by tons of online publishers.

31. The "Money List" Strategy

The "increase your opt-in subscribers" strategy tells your prospects that they could create a bonus product to give away to people that subscribe to their e-zine or opt-in list. You could use a squeeze page to collect e-mail addresses of people that want access to the bonus product and place a one time offer on the download page.

32. The "Waiting Room Books" Strategy

The "submit a free e-book to the free e-book directories" strategy tells your prospects that they could use your private label content to create a free e-book. Many marketers know that free e-book directories can get a lot of traffic.

33. The "Community Content" Strategy

The "post informative content on online forums" strategy tells your prospects that they could post some of your private label content as their own on targeted message boards. Most forums allow you to include an ad, text and/or signature about your web site.

34. The "Offline Profits" Strategy

The "create your own physical products" strategy tells your prospects that they could create tapes, CDRs, DVDs, printed books, etc. Most people know that physical products usually sell for more money, which means more profits.

35. The "Increase Your Conversion" Strategy

The "create bonus products for your customers" strategy tells your prospects that they could create bonus products and package them with for sale products. Most marketers know that bonus products can increase their conversion ratio.

36. The "Content Vacuum" Strategy

The "create your own article directory" strategy tells your prospects that they could create an article directory from your private label product. Most marketers know articles directories will increase their traffic.

37. The "Garbage" Strategy

The "some ghostwriters take too many short cuts" strategy tells your prospects that their ghostwritten content could just end up being a bunch of rehashed, plagiarized, highly repeated garbage.

38. The "Master" Strategy

The "get the master private label rights as a bonus" strategy tells your prospects that they can actually sell the private label right to your private label content and keep 100% of the profits. Most marketers know that private label content sells like crazy.

39. The "Super Affiliate" Strategy

The "use the content to sell affiliate products" strategy tells your prospects that they could actually become a super affiliate. They could place affiliate links in the products they create from your private label content.

40. The "Display Ads" Strategy

The "use the content to earn money running pay-per-click ads" strategy tells your prospects that they could earn huge commissions using your private label content to create targeted, keyword dense web sites for displaying pay-per-click ads.

41. The "Unique Content" Strategy

The "make the content unique without writing" strategy tells your prospects that they could make your private label content different by using all the content changing software that is now available. You could give them a list of web sites that offer it for a fee or for free.

42. The "It Seems Lower" Strategy

The "that's only ($) per (product type)" strategy tells your prospects that purchasing your private label product is a sweet deal. When you divide up the price into specifics, it makes the total price seem lower.

43. The "Huge Web Sites" Strategy

The "easily create huge content-based web sites" strategy tells your prospects that they could divide up your private label content to turn it into a huge web site. Remind them that they could divide your content into individual web page tips, articles, audio files, video files, etc.

44. The "Saturation" Strategy

The "you don't have to worry about saturation" strategy tells your prospects that it won't matter how many people purchase the same private label content. You could remind them they could use a thesaurus to change a few words into different words that mean the same thing.

45. The "Copyright Violation" Strategy

The "ghostwriters can accidentally make copyright violations" strategy tells your prospects that they could actually get in trouble and lose their business by hiring the wrong ghostwriter.

46. The "Instant Web Site" Strategy

The "instantly create your own web sites" strategy tells your prospects that it will take them no time to create their own web site. As a bonus you could also give them a list of fee and free software that will convert text into html and add special money earning links.

47. The "What It All Means" Strategy

The "private label (or public domain rights) are" strategy tells your prospects exactly what the term(s) mean. It will be hard for newbies to understand those types of terms the first time they visit your web site and they may not buy based on that fact.

48. The "Think Twice" Strategy

The "is it really worth it to write yourself" strategy tells your prospects to think twice about writing their own information products. You want to remind them about all the researching, market planning, web site designing, writing, editing and copywriting that is involved.

49. The "Help Your Affiliates" Strategy

The "allow your affiliates to use the content" strategy tells your prospects that they can create promotional tools for their affiliates with your private label content. Many marketers know that the more tools you give your affiliates, the more sales they can make for you.

50. The "Trade It" Strategy

The "trade the content with other web sites" strategy tells your prospects that they can trade content ads with other web sites. They will realize it's a free way to get their advertisement on high traffic web sites.

51. The "Trade Them" Strategy

The "trade articles with other e-zines" strategy tells your prospects that they can trade articles (with resource boxes) with other e-mail newsletters. They will realize it's a free way to get their advertisement published in high circulation e-zines.

52. The "They Are Hungry" Strategy

The "people are hungry for information" strategy tells your prospects that people are searching for information 24 hours a day/7 days a week to improve their lives. Remind them that your private label product can help fulfill that need to a target niche.

53. The "Auction Off" Strategy

The "create products for online auctions" strategy tells your prospects that they are allowed to auction off the products they create using your private label content. Most people know how much traffic the top online auction sites get.

54. The "Coupon Rebate" Strategy

The "get a purchase coupon for the same amount" strategy tells your prospects that they will virtually be paid back for purchasing your private label product. You could tell them the coupon is good for your past products, future products or even advertising that you sell.

55. The "Keyword List" Strategy

The "keyword lists included" strategy tells your prospects that they won't have to go through the hassle of researching top paying keywords and pay-per-click bid amounts for the products they create with your private label content. It's just one less thing they will have to do and another incentive to buy your product.

56. The "Content Into Links" Strategy

The "turn your keywords into affiliate links" strategy tells your prospects that they could use your contents keywords as links and add related affiliate products. It's just another income stream they haven't though of before. You could also sell software that does it for them as a backend sale.

57. The "Legal Contract" Strategy

The "do you know about ghostwriting contracts" strategy tells your prospects they will have to research or pay for legal advice to find out for them or just purchase your private label content. Most people will take the easy and less expensive choice.

58. The "Downline" Strategy

The "let your downline use the content" strategy tells your prospects that they can create products that their network marketing or MLM matrix can use to grow their downline. Remind them that they can create a lot of free viral products from your private label product.

59. The "100% Legal" Strategy

The "legally sell these (private label/pubic domain works) for 100% profit" strategy tells your prospects that you had a lawyer verify that your private label/public domain product is legal to use. Most people don't want to use or sell something that can get them into copyright or legal hot water.

60. The "Programing" Strategy

The "it's like having your own software developer" strategy tells your prospects that you are including the source code rights to your private label product. Most people know software developing and coding can be expensive.

61. The "Expert Training" Strategy

The "get training from other experts every month" strategy tells your prospects that, with their purchase of your private label product, they will also have access to gurus who will help train them to create or market their own product.

62. The "Safeguard" Strategy

The "safeguard every product you sell" strategy tells your prospects that you will provide software that will prevent thieves from stealing the products they create. If you can't give away that type of software, you can just point them in the right direction.

63. The "Member's Only" Strategy

The "your own monthly membership web site" strategy tells your prospects that your product will give them private label rights to a membership site that you already created. Most people know that they can make repeat residual income with these types of sites.

64. The "Capture And Squeeze" Strategy

The "a squeeze page template included" strategy tells your prospects that you will provide them with a way to capture e-mail addresses with the products they create from your private label product. Most marketers know the money is in the list.

65. The "Ready To Go" Strategy

The "pre-designed ready to upload content sites" strategy tells your prospects that you will provide them with a fully designed web site they can customize for the products they create. Remind them how easy it will be just changing a few words and add money-making links.

66. The "See Yourself" Strategy

The "picture working for yourself" strategy tells your prospects to imagine all the benefits of owning their own product. Many people will imagine taking vacations, working when they want, telling their boss to shove it, having tons of cash, etc.

67. The "Multiple Income" Strategy

The "create multiple streams of income" strategy tells your prospects that they can use your private label product to create a ton of different money-making products. You should just give them a big list like, e-books, reports, articles, courses, etc.

68. The "Money Shot" Strategy

The "see a screenshot of my sales for just one day" strategy tells your prospects that you've proven you can make a lot of money selling your own product so they will start to believe they could too. Tell them you’re not trying to brag or guarantee they will have the same results.

69. The "Master Bonus" Strategy

The "as a bonus get (no.) master resell rights product every month" strategy tells your prospects that they will be able to make money selling resell rights to ready made products too. It’s a great complementary bonus to go along with your private label product.

70. The "Teaser" Strategy

The "just check out a sample" strategy tells your prospects they can see an excerpt of your private label product before they even invest any money buying it. It shows you’re confident about your product and builds a sense of trust.

71. The "By-Line" Strategy

The "resource box (or by-line) templates included" strategy tells your prospects that if they create articles from your private label content, they can just fill in a few blanks to create a resource box. It really is a nice little bonus you could add that wouldn't take you much time to create to increase your conversion ratio.

72. The "Funnel It In" Strategy

The "create mini, funnel web sites" strategy tells your prospects that they could use your private label product to create tiny separate web sites to funnel traffic to your main web site. You could also mention that they could expand their existing web site to more pages.

73. The "Tool Box" Strategy

The "keyword search tools included" strategy tells your prospects that they won't have to buy separate keyword software in order to find the most profitable keywords for the products they create. If you can't provide them with the keyword software, you could make a list of fee and free ones to point them in the right direction.

74. The "TOC" Strategy

The "check out the table of contents (or titles)" strategy tells your prospects that you have a very organized private label product or a ton of private label articles. It really shows them just how much information they are getting for pennies in the dollar.

75. The "Private Viewing" Strategy

The "subscriber only pre-release" strategy tells your prospects that they will have the first shot at buying your private label product before the general public. It will give them a head start creating products and profiting.

76. The "Pick And Choose" Strategy

The "it comes in PDF and MS word format" strategy tells your prospects that your product has more than one way to customize your private label product. Plus, many people don't have a PDF editor. You could also point them to free PDF products and services on the Internet.

77. The "Niche Empire" Strategy

The "a laser-targeted niche" strategy tells your prospects that your private label product is written for a specifically targeted niche. Most marketers know that small niches have less competition and can be just as profitable.

78. The "Magazine" Strategy

The "publish your own subscription magazine" strategy tells your prospects they won't need to hire expensive writers to publish their own print magazine. They will use your private label content. Plus, they will be able to make a residual income from the yearly subscriptions.

79. The "Done For You" Strategy

The "all the ground work is already done for you" strategy tells your prospects that they won't have to go through the whole public domain hassle to profit. You can remind them of doing public domain research, doing a copyright search, scanning the book in digital format, editing the book, writing the sales letter, etc.

80. The "Removed Regularly" Strategy

The "old private label content is removed regularly" strategy tells your prospects that new members of your private label membership site won't be able to get the old content that you already paid for the previous month. This tells them that you respect them and will reward them for being a loyal, paying member.

81. The "Unlimited Bonus" Strategy

The "get unlimited autoresponders as a bonus" strategy tells your prospects that they won't have to invest in an autoresponder if they want to create follow up messages or multipart e-courses out of your private label content. Remind them how easy it is to set it up and tell them they can send unlimited broadcasts.

82. The "Extra Income" Strategy

The "a list of targeted affiliate programs is included" strategy tells your prospects that they won't have to take the time to search for affiliate programs that are related to your private label content. Most marketers like to add affiliate links to the products or web pages they create. It gives them an extra source of income.

83. The "Bunch Of Deals" Strategy

The "get a ton of target discounted products" strategy tells your prospects that, along with your private label product, they will get discounts from other businesses for related products. You can negotiate and set up a bunch of deals for your customers.

84. The "Track Everything" Strategy

The "get free ad tracking software" strategy tells your prospects that they won't have to invest in ad tracking software to promote the products they create with your private label content. Tell your prospects that they won't be wasting their time or advertising budget using one.

85. The "Prediction" Strategy

The "(company) predicts there will be over (no.) Internet users in (no.) years" strategy tells your prospects that they will be sitting on a goldmine if they invest in your private label product. You could even list predictions for individual, specific niches and markets.

86. The "Personal Rolodex" Strategy

The "get a list of the best private label/public domain resources" strategy tells your prospects if they buy your private label product, they will get your personal rolodex as a resource for no cost. The list could even include affiliate programs that you've joined so you can make a commission.

87. The "Change It" Strategy

The "sales letter can be change or edited" strategy tells your prospects that they can add their own personality, their picture and other personal information to the sales letter. You could even tell them they can get their own testimonials for the resell product to add to it.

88. The "Future Bonus" Strategy

The "another (product) will be added soon" strategy tells your prospects they will actually get another private label product in the future if they purchase right now. Of course, it could be a resell or master resell rights product too.

89. The "I'll Show You" Strategy

The "a free video training center" strategy tells your prospects that you will not only tell them how to set up their business but actually show them if they purchase your private label product. Many people today hate reading and understand instructions better in video format.

90. The "Live Event" Strategy

The "use the content to create a (type) seminar" strategy tells your prospects that they could use your private label product for a live seminar, teleseminar and/or a webinar. Many marketers get paid to speak at seminars and sell tons of products to the audience.

91. The "Always Accurate" Strategy

The "updated regularly and for accuracy" strategy tells your prospects they can get new versions of your private label content for no cost. As the world changes, older information becomes unusable and outdated.

92. The "Mystery Bonus" Strategy

The "a mystery private label product bonus" strategy tells your prospects that if they order your private label product, they will get another one for no cost. It will make them very curious to buy because it will be a mystery till they do. You could even make a blank product cover with a question mark on it.

93. The "Writer Within" Strategy

The "become a successful writer or ghostwriter" strategy tells your prospects that they could generate income by rewriting and editing your private label content and selling it to magazines or other publishers for big bucks.

94. The "Refund Reduction" Strategy

The "reduce your product refunds" strategy tells your prospects that they could create product bonuses for other products they sell. Many marketers know that bonuses deter a person from requesting a refund.

95. The "It Takes 7" Strategy

The "get free professional, prewritten follow up e-mails" strategy tells your prospects that they won't have to write follow up sales e-mails to people that don't buy their product on the first contact. Most marketers know it can take up to seven contacts in order for most people to buy. They can just load them into an autoresponder.

96. The "Pop It" Strategy

The "get free pop up generator software" strategy tells your prospects they won't have to invest in pop up software to capture visitors’ e-mails addresses or give them special offers for the products they create. Most marketers know pop ups can increase their current and future income.

97. The "T And C" Strategy

The "legal, prewritten term and conditions" strategy tells your prospects that they won't have to hire a lawyer in order to sell the resell or master resell rights to the products they create. You could even give them a report on how different terms and conditions can affect their sales and business.

98. The "Solo" Strategy

The "professionally, prewritten solo e-mail ad" strategy tells your prospects that they won't have to write or hire someone to write a solo e-mail ad to send to their list. Most marketers have an opt-in list they can send product offers to make quick income.

99. The "Pass On Bonuses" Strategy

The "bonuses for the private label product" strategy tells your prospects that on top of getting your private label product, you will be providing bonuses for it that they can give to their customers. Most people know related bonus products will increase sales.

100. The "Up, Up And Away" Strategy

The "prewritten upsell web page" strategy tells your prospects that they could make even more income by upselling their customers without all the work. They could just insert any product to that upsell page or you could provide them with one.

101. The "Part Time" Strategy

The "do it part time while you keep your job" strategy tells your prospects they can sell the product they create on the Internet only working a few hours a day. Most people don't want to take any risk not making any money with a business till the profits start rolling in.

Conclusion:

You can't predict when knowing something extra about promoting private label products will come in handy. The more you know, the easier it will be to focus on what's important for your business.

So now you know a little more about promoting private label products. Even if you don't know everything, you've done something worthwhile, like expanded your knowledge.

If you're seriously interested in learning more about growing your opt-in list, you need to think beyond the basics. This informative report takes a closer look at things you need to know about list building.

It addresses some of the key issues for building your opt-in list. A careful reading of this material could make a big difference in how you think about list building.

1. The "Specific Date" Technique

Tell your potential subscribers they will get a free bonus for subscribing before a specific date. Tell them the bonus won't be available after that date. You could also say they need to subscribe before midnight or the end of the day.

2. The "So Many Minutes" Technique

Tell your potential subscribers they will get a free bonus for subscribing in so many minutes. You could have a timer running down the time on your opt-in form. If they really like your bonus, they will subscribe before the time runs out.

3. The "Here's Your Lesson" Technique

Tell your potential subscribers they will get a free e-course for subscribing. You could just publish each lesson on a daily autoresponder series. People like to take courses one lesson at a time. You could even include an ad with each lesson.

4. The "E-Report" Technique

Tell your potential subscribers they will get a free e-report for subscribing. You could write up a 5 to 12 page e-report that your subscribers would really be interested in. You could have it ready to download in PDF format on your "thank you for subscribing" page.

5. The "Tease Me" Technique

Tell your potential subscribers they will get a free sample chapter of an e-book you are selling if they subscribe. People like to get a sneak preview of products before they buy them. Even if they don't buy your e-book, you'll be able to sell them something else in the future.

6. The "Great Deal" Technique

Tell your potential subscribers they will get a coupon or discount to one of your products for subscribing. People love getting a good deal and all they would have to do is opt-in to your list or e-zine.

7. The "JV Discount" Technique

Tell your potential subscribers they will get a coupon or discount for someone else’s product if they subscribe. You could set up a joint venture deal with another information product seller. They would get sales and you will build your list quicker.

8. The "Worth It?" Technique

Tell your potential subscribers how much the free bonus for subscribing is worth. People will feel like they are getting a great bargain for opting-in. You could list the retail price or what other people are selling it for.

9. The "Virus" Technique

Tell your potential subscribers they will get a free e-book for subscribing. You could also include your e-zine ad in the e-book and allow them to give the e-book away or offer resell or master resell rights. It will become a viral marketing tool for your list.

10. The "Swipe Them" Technique

Tell your potential subscribers that they will get the private label rights to the articles or content of your list if they subscribe. People will be able to read and use your list content as they wish. There is a huge demand for private label content these days.

11. The "Republish It" Technique

Tell your potential subscribers that they can reprint or republish the articles or content of your list if they subscribe. People will be able to read and use your list content with your resource box included. You could include your e-zine ad under each article they republish.

12. The "Future Goals" Technique

Tell your potential subscribers the goals they will accomplish by subscribing to your e-zine. You could tell them how your information or content will help solve their problems, improve their life or get over their obstacles.

13. The "Future Problems" Technique

Tell your potential subscribers the goals they won't accomplish if they don't subscribe to your e-zine. You could tell them how not reading your information or content could cause future problems or make their life worse.

14. The "Prize Fest" Technique

Tell your potential subscribers what prizes they could win by subscribing to your e-zine. You could tell them that you will randomly select a subscriber every week to get one of your products for free. Also, you could have them complete a certain action to be in the contest.

15. The "Las Vegas" Technique

Tell your potential subscribers how much money they could win by subscribing to your e-zine. You could tell them that you will randomly select a subscriber every week to get a cash prize. You could have many cash prizes, like $100 for 1st place, $50 for 2nd place and $25 for 3rd place.

16. The "Fast Forward" Technique

Tell your current e-zine subscribers to forward your e-zine to their friends, family or associates. If they like it, they'll end subscribing too and forwarding it to their circle of acquaintances. It's a viral form of word-of-mouth marketing.

17. The "See It Everywhere" Technique

Tell your potential subscribers to subscribe on any page of your web site. You want to put your opt-in form or pop up on every page of your web site. The more times people see it, the higher the percentage of people will be who will subscribe.

18. The "Multiple Choice" Technique

Tell your potential subscribers they can choose between text, PDF or html format. People that like text may not want to subscribe to an e-zine that just offers html. You can lose an awful lot of subscribers by not offering two or more options.

19. The "My Credentials" Technique

Tell your potential subscribers your business credentials. People don't want to opt-in to a list that doesn’t have the experience or authority to really give them the information they need and want. They just don't want an ad with every email.

20. The "Confidentiality Agreement" Technique

Tell your potential subscribers you will keep their subscription information confidential. People don't want you to share, rent, lease or sell their contact information. They want you to protect their privacy at all costs.

21. The "100% Pure" Technique

Tell your potential subscribers your content is 100% original. People subscribe to a lot of lists that just publish articles that are found all over the Internet. If you can't always offer 100% original content, at least publish some once in a while to keep your subscribers loyal.

22. The "Look Who's Here" Technique

Tell your potential subscribers about the famous, expert or reputable people who have subscribed to your e-zine. Most people are followers rather than leaders. They want to model themselves after people they respect, admire and look up to. People will think your list must be good if so-and-so subscribed to it.

23. The "Believe Them" Technique

Tell your potential subscribers about the testimonials or endorsements that you've receive from other subscribers. They will see all the benefits those people received from being on your list. People will believe other subscribers’ advice before they believe you.

24. The "Collect Them All" Technique

Tell your potential subscribers you offer a free bonus product in every issue. People will subscribe just to start collecting those bonuses. Plus, it will keep people subscribed because they will want to see what the next bonus will be.

25. The "Next Time" Technique

Tell your potential subscribers what type of content will be in your next issue. They will think that if they subscribe right away, they will be able to read the content in their next issue. It gives them an incentive to subscribe on impulse.

26. The "Ad Less" Technique

Tell your potential subscribers your list has very little advertisements. People sometimes don't subscribe to free lists or e-zines because they think all they get is a bunch of ads. You could even offer an ad-free or an all content/article (with a resource box) version of your list.

27. The "Give Me Them" Technique

Tell your potential subscribers that you accept article submissions. You’ll get people who will subscribe just so they can submit articles and see them published. You will also get a steady stream of content you can pick and choose from.

28. The "Swap Me" Technique

Tell your potential subscribers and other e-zine publishers that you accept e-zine ad trades. People will subscribe just to submit ad trades with you and see if you run their ad. Doing list ad trades can increase your circulation fast.

29. The "Got Friends?" Technique

Tell your current e-zine subscribers they can get a free bonus for persuading 3 of their friends, family members or associates to subscribe or by forwarding your e-zine to them. You could set up a "tell a friend form" on one of your web pages.

30. The "It's Worth" Technique

Tell your potential e-zine subscribers how much a subscription to your e-zine is worth. You could actually tell them you used to sell subscriptions to it (if it's true). If not, you could say that similar e-zines are charging so many dollars per year for a subscription.

31. The "Targeted Flirt" Technique

Tell or give your potential subscribers a compliment. People like to be complimented and will usually return the favor. It might just tempt them to opt-in to your list. The compliment needs to be something that would be related to your target audience.

32. The "Give It Away" Technique

Tell your potential or current subscribers they can give away your e-zine as a bonus product. Many people need bonuses for their products or services. It will give their prospects an incentive to buy their stuff and build your list at the same time.

33. The "Try A Piece" Technique

Tell your potential subscribers they can read samples of your past issues or list before they opt-in. If people like your content, they will definitely subscribe. It would be a good idea to use some of your best content.

34. The "See The Past" Technique

Tell your potential subscribers that they will get access to all your past issues or messages if they opt-in to your list. You can tell them the benefits of those issues too. You can have them all archived on your web site by date or subject in a password protected area.

35. The "Waiting List" Technique

Tell your potential subscribers that you are only allowing a limited number of subscribers. It will create more persuasion for them to opt-in right away. You could tell them once you hit so many subscribers, they will have to get on a waiting list.

36. The "Unsubscribe" Technique

Tell you potential subscribers there is no risk as they can unsubscribe at any time, no questions asked. It will remind them even if they subscribe that they can unsubscribe any time if they don't like your list.

37. The "E-mail Me" Technique

Tell your potential subscribers that you would like to hear from them about how you can improve your e-mailings. You could tell them you regularly survey your existing subscribers for their opinions and what they would like to see from your list.

38. The "Keep It Free" Technique

Tell your potential subscribers you may be charging for your e-zine in the future but if they subscribe now, their subscription will always be free. People will want to subscribe quickly so they can lock in their free subscription.

39. The "I'll Pay You" Technique

Tell your potential subscribers you will pay them to subscribe. You could have a "subscribers only" affiliate program for one of your products. They will feel privileged and know they will have less competition to make commissions.

40. The "Easy Form" Technique

Tell you potential subscribers how easy it is to subscribe. Remind them they only need to type their first name and e-mail address or say all they have to do is send an e-mail to a certain subscription e-mail address.

41. The "Budget It" Technique

Tell potential subscribers about your e-zine in free advertising locations. It could be free classified web sites, forums, blogs, chat room profiles, e-mail discussion lists, list building sites, give away sites, etc. Most of the locations you can just add a signature ad to your post.

42. The "Subscribers-Only" Technique

Tell your potential subscribers they will get access to a free subscriber-only community. It could be a forum, message board, chat room, blog, etc. Your subscribers will feel special and privileged to only have access to it. They will like to communicate with other people that are interested in the same topics.

43. The "Barter Everything" Technique

Tell other e-zine/list publishers or web site owners you'll trade ads with them. It could be classified ads, text links, top sponsor ads, solo ads, banner ads, autoresponder ads, thank you ads, pop up ads, etc.

44. The "I'll Be There" Technique

Tell your potential subscribers you offer 24/7 e-mail support. People want to know you'll always be there for them. Many problems can arise, like people not getting your e-mails, not being able to unsubscribe, questions about your offers, etc.

45. The "My Advice" Technique

Tell your potential subscribers you'll offer free consulting via e-mail if they opt-in. This is similar to customer support but their questions will be more about the topic of your list. You may want to train and hire someone to answer all the questions or set up an e-mail ticket system.

46. The "Snooze You Lose" Technique

Tell your potential subscribers you will be offering a specific free bonus to the next 1000 subscribers. If they want the bonus, they will subscribe. You are also persuading them to subscribe right away with your limited time bonus.

47. The "Famous Guest" Technique

Tell your potential subscribers the names of the guest authors that contribute articles or content to your list. You could even list some of their professional accomplishments and credentials. People may subscribe just to learn more about them and their knowledge.

48. The "Skim It" Technique

Tell your potential subscribers your e-zine or list is easy to skim through and read. You could tell them you have a table of contents, clickable links, that you’ve divided each section up, it's not full of techno jargon, etc.

49. The "Full Of Help" Technique

Tell your potential subscribers that each issue is full of helpful web site links and resources. People want to learn about new web sites, resources, products, information, tools and advice that will help them accomplish their goals.

50. The "Total Them Up" Technique

Tell your potential subscribers how many subscribers you already have. People will see how many subscribers you already have and if you have a lot, they will know your list is good. They will feel they are missing out if they don't opt-in.

51. The "A Long Time" Technique

Tell your potential subscribers how many years you have been publishing your e-zine. If you've been publishing it for a long time, people will assume your opt-in list has high quality information and will be valuable to them.

52. The "Personal Touch" Technique

Show your potential subscribers a picture of yourself on your subscription page and tell them a little about yourself. Pictures will give your list a personal touch that could persuade them to opt-in. You could tell them about all your personal and business accomplishments.

53. The "Gift Subscription" Technique

Tell your potential subscribers they can sign up someone else with a gift subscription when they subscribe. People will like it that you care about other people in their lives. Many people like to give things to people they know and love.

54. The "Work Involved" Technique

Tell your potential subscribers how long it takes you to write or compile each issue. People will see just how much work is involved in publishing your list or e-zine. It will give your list a highly perceived value.

55. The "Goes Both Ways" Technique

Tell your potential subscribers how many pages are in each issue. This can persuade people that a lot of information is more valuable or a small amount of information will save them time. It can go both ways.

56. The "What You Missed" Technique

Tell your potential subscribers the latest issue can be accessed within minutes of subscribing. People like to be rewarded instantly for filling out an opt-in form. They will want to see what they missed when they weren’t subscribed.

57. The "Only Mine" Technique

Tell your potential subscribers they will learn information that's not found anywhere else inside your e-zine. People will realize that they will miss out on valuable information if they don't opt-in to your list.

58. The "Stay Current" Technique

Tell your potential subscribers that your e-zine has the newest, most up-to-date information. People want information that isn’t outdated. They want to stay current on the latest news, trends, strategies, tips, products, etc.

59. The "Why Subscribe?" Technique

Tell your potential subscribers the benefits of subscribing to your list. Depending on your topic, it could be making money, losing weight, increasing sales, reliving pain, stopping addiction, improving relationships, increasing mind power, etc.

60. The "How Often?" Technique

Tell your potential subscribers they can choose how often they want to receive your e-zine or list. You could have an every day version, once a week version, twice a week version and a once a month version. You could combine all or most of the little versions into a bigger version.

61. The "Cold Hard Facts" Technique

Tell your potential subscribers each issue contains cold hard facts and is 100% accurate. People don't want information that is wrong or based solely on opinion. They don’t want to take advice that could turn out making their lives harder.

62. The "Battle Tested" Technique

Tell your potential subscribers that the information in your e-zine content is proven and tested. People like information that has already been used. If it's a fact that your information works, then it should work for them too and they will opt-in.

63. The "Autograph" Technique

Tell your potential subscribers they will get one autographed e-zine issue by mail when they subscribe. If you’re a famous marketer, it may tempt them to subscribe. You could even offer them a print subscription for a fee.

64. The "Ratio Of Visitors" Technique

Tell your potential subscribers the ratio of people that opt-in to your list. For example, 1 out of 3 visitors subscribe. People want to opt-in to popular lists, especially if the ratio is really high.

65. The "Plenty Of Ways" Technique

Tell your potential subscribers there are plenty of ways to subscribe to your list, like by e-mail, web form or one click. People like to have choice in certain matters. When you give them a choice, they are more likely to choose than walk away without subscribing.

66. The "How To" Technique

Tell your potential subscribers you publish how-to articles. People like to learn how to do things that will improve their lives, reach their goals, solve their problems, avoid failing or avoid pain, etc.

67. The "Top Ten" Technique

Tell your potential subscribers you publish top ten articles. People like to know the top ways to improve their lives. Here are some examples, "The Top 10 Ways To Lose Weight", The Top Ten Ways To Increase Your Traffic", etc.

68. The "Tip Me" Technique

Tell your potential subscribers you publish tip articles. People like to read short, to the point tips that will help them reach their goals. It saves them time reading through a bunch of fluffed up information.

69. The "Recent News" Technique

Tell your potential subscribers you publish news stories. People want to stay up-to-date on the most recent news stories that will affect their lives. You could even publish new press releases that are related to the topic of your list.

70. The "Interview" Technique

Tell your potential subscribers you publish interview articles. People like to hear advice from other people that know about the topic of your list. You could even list some of the upcoming people you will be interviewing.

71. The "Product Review" Technique

Tell your potential subscribers you publish product reviews. Many people like to read product reviews before they buy a new product. You could review a product and have your own affiliate link at the end of the review.

72. The "Web Site Review" Technique

Tell your potential subscribers you publish web site reviews. Many people like to read web site reviews before they visit a web site. They don't want to waste their time surfing around for what they are looking for.

73. The "Personal Profile" Technique

Tell your potential subscribers you publish personal profiles. Many people like to read personal information about people that deal with the topic of your list. It could be stuff like their favorite music, movies, food, sports team, etc.

74. The "Word Game" Technique

Tell your potential subscribers you publish text games. It could be crossword puzzles, word finds, word scramblers, etc. You could publish them in your e-mail or have them click on a link to your web site to print them out. Another idea would be to make them interactive so they can play them on your web site.

75. The "Samples Of Products" Technique

Tell your potential subscribers you publish excerpts from other info products. Most people like to see samples of other people's information products before they buy. It could be chapters, articles, software demos, etc.

76. The "Checklist" Technique

Tell your potential subscribers you publish helpful checklists. Sometimes people rather have a checklist of information so they can complete one step at a time. It helps them keep track of them accomplishing their final goal.

77. The "Calendar Of Events" Technique

Tell your potential subscribers you publish a calendar of events. Many people like to know about events that are related to the topic of your list. It could seminars, teleseminars, webinars, trade shows, concerts, classes, etc.

78. The "Q And A" Technique

Tell your potential subscribers you publish a question and answer section. Your current subscribers send you their questions and you could answer them in each issue. Your subscribers can actually be in control of what topics they want to know more about.

79. The "First Shot" Technique

Tell your potential subscribers that they will be the first to learn about the new products and services you release. People like to get the first shot at new products and affiliate opportunities.

80. The "Community Gossip" Technique

Tell your potential subscribers you publish content from your online community. You could allow new subscribers access to your list's online community and tell them they could get published on your list and get some free publicity.

81. The "Transcripts" Technique

Tell your potential subscribers you publish transcripts of live events, classes and seminars. People that can't make or afford to go to live events related to your list topic would really want to read them.

82. The "Questionnaire" Technique

Tell your potential subscribers questions that'll persuade them to subscribe. Most people are raised or programmed to answer questions. They will automatically respond to your questions without realizing it. For example, “Do you want to earn more money?”

83. The "Free Advertising" Technique

Tell your potential subscribers they will get a free ad in your e-zine if they subscribe. Now this could give you way too many ads to publish. A way around this is to link to a web site that has all the free ads listed.

84. The "People Care" Technique

Tell your potential subscribers what their friends or family might say or think as a result of them opting-in. People care about what their friends and family think. For example, you could say: "Imagine how your kids will feel when you can afford the new pool?"

85. The "Common Sense" Technique

Tell your potential subscribers it is common sense to subscribe. For example, you could say something like: "Everyone knows you have to keep up-to-date with new technology in order to keep making money on the Internet."

86. The "Private Access" Technique

Tell your potential subscribers they will get a free membership into your private web site when they subscribe. You could set up a password protected private web site for your subscribers only. You could keep it updated regularly with new information and free products.

87. The "Product For Ad" Technique

Tell other e-zine publishers you'll trade them your products for running your e-zine ad. If you don't want to pay for advertising, just barter. If you have a downloadable product, you could keep trading it over and over again without it costing you a lot.

88. The "Viral Article" Technique

Tell other e-zine publishers they can publish your articles with your resource box. You could contact other related e-zine or list publishers and see if they accept article submissions. Plus there are many article submission directories and submission software available today.

89. The "Opt-In Auction" Technique

Tell your potential subscribers about your e-zine on auction web sites. You could auction off a related item or product and advertise your e-zine on the same page. As you may know, some of the biggest auction sites get millions of hits an ad.

90. The "Listen To Me" Technique

Tell your potential subscribers that you offer an audio version of your e-zine or list. Many people don't like reading all the time. They will be able to listen to it if they want. It will save them time and eye strain.

91. The "Watch Me" Technique

Tell your potential subscribers that you offer a video version of your e-zine or list. Many would rather watch someone tell them the information, like on news shows. They will be able to watch and listen to your information if they want.

92. The "Keyword Clicking" Technique

Tell your potential subscribers about your e-zine or list with pay per click ads. You only pay if they click on your link. You want your advertisement to be displayed under targeted keywords and phrases or on target web sites.

93. The "Free Directory" Technique

Tell your potential subscribers about your e-zine or list by submitting it to free e-zine directories. You want your e-zine description to be as persuasive as possible. You could use many of the tips in this publication to help you with that.

94. The "Customer Reminder" Technique

Tell your customers about your list or e-zine. You could include your e-zine ad on or with every product you sell. If it's a physical product, you could insert a flyer in the package. If it’s a digital product, you could have the opt-in form linked to your web site or build it into the product.

95. The "Discount An E-mail" Technique

Tell your potential subscribers that you offer coupons or gift certificates to other products and services in every issue. They will want to subscribe and read every issue just to see how much money they can save.

96. The "Offline Myth" Technique

Tell people about your e-zine or list through offline advertising. It could be radio, TV, newspapers, magazines, newsletters, CD ROM, videos, audio books, etc. Just because they read offline ads doesn’t mean they don't have a computer or access to the Internet.

97. The "Free Compliment" Technique

Tell your potential subscribers that anyone who gives you a testimonial for your list or e-zine will get it published with their ad. People will subscribe and give you compliments just to get a free ad. Testimonials can dramatically increase your authority and sales.

98. The "Back You Up" Technique

Tell a similar list or e-zine owner that you'll host their back issues if they host yours. It will increase your subscribers, traffic and sales. It might be a little extra work and take up a lot of web space but can be well worth it.

99. The "I'll Share" Technique

Tell a similar list or e-zine owner that you'll share an opt-in form with them. People can opt-in for both your lists at your web site and their web site. You can also join many list building co-ops and co-registration services.

100. The "Publish And Grow" Technique

Tell a similar list or e-zine owner you will help manage and publish their list in exchange for getting your ad listed in each of their issues. You will be building your list and their list at the same time. It could double your subscription rate.

Conclusion:

There's no doubt that the topic of growing your opt-in list can be fascinating. Once you're familiar with these ideas, you'll be ready to take your business to the next level.

Don't limit yourself by refusing to learn the details about building your opt-list. The more you know, the easier it will be to focus on what's important.